The Interview Experience. It Matters.

It’s a highly competitive market, as I’m sure most of you have heard or experienced. 

The interview process is more important than ever.

What does this mean for employers?

You need to SELL your opportunity! (No, selling does NOT mean lying)

Highlight why someone should want to work with/for you.

Make a great impression!

Treat the interview process like a customer experience. 

Good news…we’re here to help! 


  • Good candidates have options: Join your team, join another company or stay put.
  • They take time off work to meet with you.
  • They invest time preparing to meet you.
  • Good candidates are evaluating you as much as you are them.
  • There aren’t a lot great candidates available. When you meet one…you need to be sure you’re putting your best foot forward!


  1. Be Flexible: Be flexible with your schedule when possible. Simply having someone look at your calendar and see that it’s booked isn’t good enough. Can it be moved?
  2. Have a Good ‘Initial Contact’ Person: Who do candidates speak with first: Hiring manager? Internal recruiter? External recruiter? Human Resources? Make sure they’re good! First impressions are important…both ways!
  3. Be On Time & Present: Yes, you’re busy. Your time is precious. The people you’re interviewing are busy too. Remember, many of them take time off work to meet with you. Do NOT be on your computer or phone. Can’t believe I have to include that. But, we do.
  4. Sell Your Opportunity: This is really important. Why should they want to work for you? What does your company offer? What do your best employees love about the company?
  5. Allow Time for Candidates to Ask Questions: Don’t rush them out the door after you’re done with your questions.
  6. Create Deliberate & Efficient Interview Process: Plan out how many steps and who’s involved. 1 step can sound great but is often too fast for the candidate. 3 steps is too many for most positions. Higher level positions are an exception. Make sure each step is productive. Many initial phone interviews are not.
  7. Consistent ‘Message’: Who’s involved in the interview process? There should be conversations about the message you’re sharing with candidates.
  8. Provide Timely Feedback & Updates: Have you ruled someone out? Tell them. Are they still in the mix but you’re finishing interviews? Tell them. Keep them posted!
  9. Prioritize Requirements and Commit to the Process: It is rare to find 100% of what you’re looking for. Prioritize. Don’t expect to find 5 people you “could hire”. When you find someone who meets criteria and fits culture, make the hire.
  10. Make Competitive Offers! 

You know what comes to mind as I think about the interview process?

The Golden Rule!

Treat candidates like you want to be treated when you’re a candidate.

Create an interview process you would be excited to experience.

At Platinum Recruiting we add value to the interview process in a variety of ways:

Market a client’s opportunity to build interest with passive candidates, open communication with candidates, keep them updated in timely fashion, set and manage expectations.

We work with and hear of companies that have great interview processes. And…some that do not.

We provide guidance and advice based on these experiences.

Our #1 goal is to find awesome people for our clients. Because we have years of experience (aka we’re getting old!) we also add value in other ways such as feedback and advice on interview processes. 

Hope you found this helpful!

As always, we would love to hear your stories on the topic: The good, the bad & the ugly!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s